Culture Crush Business LLC

APRIL 7, 2021 PEAK – LOVE: Values and Cultural Alignment Chat With Peak Fleet and Source Global E7

April 7, 2021

We are so thankful to have Sidnee Peck, from Source Global, and Brian Stinson, from Peak Fleet on the podcast. We were able to go a little deeper in the conversation around values, alignment, and company culture being intentional.


Sidnee talks about how their CEO and Founder, Cody Friesen, was very intentional about growing the strong company culture from day one. A company culture needs to be both organic and intentional and that is truly what he has tried to do. This intentionality starts during the hiring process with making sure that each hire truly is the best fit. Sidnee even discusses an example where there was a company hire that was brought on and shortly after it was revealed that the person was not the best fit. Sometimes it can be better to leave the seat empty instead of filling it with the wrong fit.


Brian brings expertise to the table from his background and experience working with Intel, to the position he holds now as the Culture Engineer with Peak Fleet (we love that title name). He has worked with many companies, from start ups to larger organizations, to help build and develop their values which allowed for a very fluid conversation with Sidnee. There was so much to talk about and definitely not enough time- there will have to be a part two to this conversation.


This episode is great for any listener and we really mean that. We talked about values, cultural alignment, misalignment, growing culture intentionally and organically, working together on a purpose and mission, having inspirational leaders at the forefront, growing a cultural legacy through storytelling and more. This conversation is for both leaders at the top and employees striving to grow to the top. At the end of the day, culture is not one size fits all. It can be difficult at times, but it is not rocket science.


Thank you to our sponsor Catholic Education Arizona!


For 23 years Catholic Education Arizona has helped serve underserved children with $268 million in scholarships. Catholic High Schools have a 99.4% graduation rate and 97% move on to higher education or military service. Participating partners like APS, BBVA, and Grand Canyon University receive a dollar-for-dollar Arizona State Tax Credit. The corporate partners enjoy helping our future work force, Building the Arizona community and future leaders!


The partners also enjoy promotion in our newsletter, social media channels and podcast! Please call us at 602-218-6542 or visit www.ceaz.org, that’s www.ceaz.org – they are changing lives one scholarship at a time!

SOURCE Global, PBC makes the world’s first renewable drinking water system, from just sunlight and air. Clean, safe, water made entirely off-grid, anywhere in the world.

SOURCE was founded and built in Arizona and aims to perfect water for every person, every place.

Sidnee Peck

Sidnee Peck serves as EVP of Assets for SOURCE Global, PBC (formerly Zero Mass Water), a science and technology firm in Scottsdale, Arizona focused on Renewable Water. During her time at SOURCE she has held roles of Chief of Staff to the CEO and VP of Global BD Operations and Consumer Strategy.


She is the former CEO of SMART Brain Aging, Inc. a healthcare technology company focused on dementia. Under Sidnee’s leadership, SMART was awarded the Arizona Innovation Challenge award in summer 2016; she founded the Aging2.0 Local chapter and was a founding member of the action team for Dementia Friendly Tempe.


She served as an instructor of entrepreneurship at the W. P. Carey School of Business at Arizona State University for nine years, where she also launched the Center for Entrepreneurship in 2014 and consulted with global technology firms in customer and market development.

She helped to found the Golden Seeds Arizona Chapter and speaks frequently at StartUp Week and CCAZ events.


Peck lives in Phoenix with her family and is devoted to innovation – she found her passion for startups as a co-founder with technology company, Alaris in 2009. She has her bachelor’s from the University of New Mexico and her MBA from the W. P. Carey School of Business.

Connect with Sidnee on LinkedIn and Twitter.

SOURCE Global

The PEAK Fleet is an organizational development company with a purpose to create an engaged workforce that thrives together. The PEAK Fleet is a certified Benefit Corporation for Good and believes that improving the planet and supporting people is just as important as making a profit.


They provide workshops, in-depth consulting, speaking engagements, and other events that guide organizations to improved employee satisfaction and business results.

Brian Stinson

Brian Stinson, co-founder of The PEAK Fleet is a father, engineer, entrepreneur and athlete with more than 20 years building high performing teams and driving culture change. He has an Industrial Engineering degree, but believes that “people and systems thinking” has been in his DNA since birth.


During his 21 years at Intel Corporation, he learned to combine the science of data and analytics with the power of empathy and authentic relationships to actually solve real world business problems. At the end of his tenure, Brian was responsible for the Workforce Strategy for Intel’s 6000 person worldwide IT organization.


While in this role, he decided that the balance of his career would be dedicated to Organizational Development. For Brian, launching The PEAK Fleet, represented an opportunity to help the greatest number of organizations unlock their full potential and make a bigger impact on the lives of people at work.


Follow The Peak Fleet on LinkedInFacebook and Instagram.

Resources

You can join the open source information network for this podcast at: 

https://www.facebook.com/groups/culturecrush

To subscribe to our monthly newsletter visit: 

https://www.culturecrushbusiness.com/subscribe/

Our contact information:

culturecrushpodcast@gmail.com

www.culturecrushbusiness.com


Social Media


Enjoy New Shows

Latest Podcasts

September 17, 2024
In a recent episode of the Culture Crush Business podcast hosted by Kindra Maples, Catherine Mattice, CEO of Civility Partners, and Danielle Pener, Principal Attorney at Alta Employment Law Workplace Investigations, collaborated to illuminate the intricate dynamics of tackling toxic workplace cultures.  Throughout their engaging dialogue, Catherine and Danielle explored the nuances of managing workplace culture, emphasizing the dual challenges of reactive responses to crises and proactive strategies for preventing them. They discussed the triggers prompting organizations to seek their expertise, ranging from public scandals to internal acknowledgments of systemic issues, underscoring the complexity of organizational dynamics. Are you looking for a little more guidance in how to tackle improving culture in a toxic workplace? This is your episode to listen to! Kindra Maples and her guests advocated for a comprehensive approach to workplace culture management, advocating for ethical leadership that prioritizes both employee well-being and organizational effectiveness.
June 25, 2024
On the “Culture Crush Business Podcast,” host Kindra Maples introduces Jonathan Bennett, an executive coach from ClearlyThen Inc., and Amy Looper, CEO of Resilient Growth. They delve into the evolving acceptance of mental health discussions in the workplace, emphasizing the importance of bridging generational gaps in leadership understanding and addressing employee needs.  During the interview, Jonathan and Amy explored the challenges of fostering psychological safety and accountability in organizations. They both acknowledge the resistance from some leaders, who often view these initiatives as peripheral to core business goals. The episode makes it clear that transforming leadership and organizational commitment is essential to creating workplaces where employees feel safe, valued, and motivated to do their best. This is a great episode to listen to if you are interested in the importance of building cultures that are safe and strong.
April 25, 2024
This episode of Culture Crush Business is a real deep dive in the space of building communities that help with growing and positive well being. Kindra deep dives into the journeys of Nathan Coury and Ryan Tomita, two entrepreneurs on a mission to build supportive communities and foster personal growth. Nathan kicks things off by sharing his insights into creating human-centered businesses that prioritize the well-being of employees, leading to remarkable retention rates and minimal staffing challenges. Then, Ryan, the brains behind Middlefinger Mantras, opens up about his struggles with mental health and how they inspired him to create safe spaces for men to find support and empowerment.  As if that wasn’t enough, Nathan and Ryan also get into the nitty-gritty of balancing masculine and feminine energies in business. They stress the importance of collaboration and connection, rather than competition, in creating thriving workplace environments. They tackle the stigma head-on and wrap things up with a powerful call to prioritize mental well-being and reach out for support when needed. This episode is a must-listen for anyone looking to cultivate a culture of care and growth in their personal and professional lives.
March 20, 2024
This episode of the Culture Crush Business Podcast explores the imperative of fostering inclusive company cultures through a fruitful conversation with Elena Joy Thurston and Gabe Hagen. The discussion underscores the need for inclusive leadership, especially with changing workforce demographics, emphasizing small changes to enhance belonging and engagement.  Additionally, the conversation delves into communication challenges in food service businesses, with Gabe using digital checklists to facilitate staff feedback. Elena advocates for non-binary thinking, emphasizing impact over intent, and both guests stress the importance of vulnerability, learning, and adaptation in creating inclusive work cultures. Overall, the episode emphasizes fostering inclusive cultures in corporate settings to attract diverse talent, focusing on communication, accountability, and continuous improvement.
February 14, 2024
This episode of the Culture Crush Business podcast is a real one- are you ready for it? This conversation includes insightful moments on personal journeys, mental health, and workplace culture. Host Kindra Maples and guest co-host Karen Nowicki dive in with guests Mathew Blades and Eric Brooker, to discuss the power of vulnerability in fostering connections and supporting employees through challenges.  They highlight the importance of initiating difficult conversations, building relationship capital, and creating empathetic workplace cultures. Hear impactful stories, like Eric Brooker’s, illustrating the significance of addressing personal struggles promptly, and gaining insights into navigating high-stakes jobs while prioritizing self-care. Join the conversation to learn how to foster resilience and empathy in your workplace today.
February 5, 2024
In the latest Culture Crush Business Podcast episode, host Kindra Maples and guest co-host James Christensen dive into the dynamic intersection of military culture, personal values, and high-performance leadership with esteemed guests Waldo Waldman and Dan Clark. The conversation weaves through a captivating exploration of resilience, identity, and the pivotal role belief plays in shaping organizational culture.  Dan, drawing from his triumph over paralysis, outlines a three-step approach to nurturing a positive culture—expanded belief, elevated expectations, and empowered behavior. He emphasizes the leader’s crucial role in instilling shared beliefs and fostering transparent communication. Waldo chimes in by stressing the significance of mutual support, admitting mistakes, and aligning with team values. The podcast’s second half delves into the art of professional speaking, emphasizing the importance of customization, embracing discomfort for growth, and the role of vulnerability in ineffective leadership. Dan and Waldo passionately advocate for leaders to connect with all levels of employees, address trust and ego challenges, and embrace a culture of continuous improvement. This riveting and enlightening episode delivers a comprehensive view of leadership, seamlessly weaving together military principles, personal narratives, and actionable advice for fostering a positive and growth-centric organizational culture. There is a take away in here for everyone!!
By Kindra Maples January 23, 2024
In this insightful episode of the Culture Crush Business podcast, the concept of culture is explored from various perspectives. Kindra Maples, sets the tone by defining culture as the shared rhythm and essence that emerges when people come together, emphasizing its pervasive influence across all aspects of life. Guests Stephen Smith and Jay Rayhons contribute their experiences in sports and business, discussing the importance of understanding and defining one's culture. The conversation deepens as Jay Rayhons shares his approach to financial work, prioritizing understanding clients' personal goals and values before delving into financial details. This emphasis on recognizing deeper values beyond monetary concerns is connected to leadership and organizational culture. The discussion expands with insights from Stephen Smith on maintaining strong connections within remote or hybrid teams, emphasizing proximity, time, and energy investment. Consistency in leadership is highlighted, drawing parallels to military training and the Ooda loop. Trust within organizations is explored, with mentions of the "Trust Factor" book and its O-factor assessment tool. The episode concludes with the guests encouraging listeners to seek the good in others, contributing positively to organizational culture. The importance of genuine inclusivity, openness, and ongoing improvement is emphasized, providing a holistic exploration of culture in the business context. A few books that were talked about in the conversation: Trust Factor: The Science of Creating High-Performance Companies by Paul J. Zak Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal , Tantum Collins Creativity, Inc. (The Expanded Edition): Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull and Amy Wallace Eleven Rings: The Soul of Success by Phil Jackson and Hugh Delehanty Extreme Ownership: How U.S. Navy Seals Lead and Win by Jocko Willink and Leif Babin A few finals thoughts to take from the conversation:  Know yourself and include others on the journey. Look for the good in someone and you will find it.
December 12, 2023
This Podcast Episode is on “from the vault.” This episode has a very personal side and connection for Kindra and her guest, Jean Brunson. In this podcast episode, Kindra dives into a candid conversation about the evolution of the podcast and its focus on improving company culture. They reflect on how Jean was the one that pushed Kindra towards a more inclusive approach, emphasizing the significance of Diversity, Equity, Inclusion, Accessibility, and Belonging (DEIAB). The conversation touches on the challenge of addressing diversity and inclusion in the workplace, acknowledging the reluctance some individuals may have in expressing their feelings or concerns due to fear of repercussions. The hosts highlight the need for safe spaces to have open conversations about diversity, recognizing the unique struggles faced by different communities. As the discussion weaves through personal experiences and the impact of diversity in various settings, it emphasizes the multifaceted nature of company culture. They share insights on how the podcast evolved to embrace a broader definition of company culture, extending beyond big corporations to encompass small businesses and diverse groups. The episode also delves into the significance of Juneteenth, tying it to the broader conversation on diversity, inclusion, and belonging. The hosts discuss the recent federal recognition of Juneteenth as a holiday and reflect on the importance of acknowledging historical events that have shaped the experiences of black communities. Throughout the episode, there is an emphasis on the power of conversations, the importance of listening, and the need to create spaces where diverse voices can be heard. Kindra and Jean share their personal growth through this journey, illustrating the transformative impact of intentional efforts to embrace diversity and foster inclusivity in both professional and personal spheres. Thank you Jean Brunson for your contribution to the growth of the Culture Crush Business and Podcast.
November 20, 2023
In our latest podcast episode, we had the pleasure of hosting Lindsay, a seasoned leader with almost 17 years of dedicated service at Desert Financial Credit Union, and Nikki, a passionate advocate for employee engagement and the driving force behind PeopleForward Network. This conversation, as the others that we have, was open, authentic and natural. The conversation led to examples of both companies leading in a human centered and people focused direction.  Lindsay highlighted the importance Desert Financial places on employee satisfaction and creating a workplace culture that empowers and values its staff. This commitment translates into exceptional service for members, where every interaction is more than a transaction. The organization focuses on connection, community, and service to others. Nikki, from PeopleForward Network, provided insights into their mission of sharing resources and insights with a global community of people-first minded leaders. From podcast production to growth consulting, PeopleForward Network collaborates with partners to make a meaningful impact on business development and marketing. These women are making waves in their industries in order to build companies with great cultures. If you are looking for examples, stories, and support for growing your company culture, then this is an episode for you to listen to.
October 27, 2023
In the modern business landscape, a company’s culture is not just an internal matter. It has evolved into a valuable asset that can significantly impact a company’s success and reputation. We know this! However, having a fantastic company culture is not enough. It’s equally crucial to communicate this culture to the broader community and potential partners. One effective way to achieve this is by partnering with experts that specialize in marketing and telling the story of your company’s exceptional culture, such as achieving recognition as one of the best places to work. Having an outstanding company culture is a remarkable achievement in itself, but it’s not enough if it remains hidden within the walls of your organization. To truly reap the benefits of a great culture, you must share it with your community, industry peers, and potential partners. Many companies face the challenge of being the best-kept secret in terms of culture because they don’t proactively communicate their strengths. We had the chance to highlight two amazing ladies from BestCompaniesAZ to talk about the importance of company culture, the benefits of telling the story of company culture, and discussing the work that led them to this space to help shine the light on other companies. BestCompaniesAZ has the expertise to craft compelling narratives around your culture, highlighting what makes your company unique and showcasing the human side of your organization. They are the cheerleaders that you didn’t know you needed! When potential partners and clients hear stories about your great company culture, they are more likely to view your organization as a desirable partner and provider of goods or services. So let’s start telling more stories about great culture! Are you a company interested in sharing the remarkable story of your outstanding corporate culture? Are you a business seeking to demonstrate to the community just how exceptional your company culture is? Do you specialize in conducting employee engagement surveys that reveal the excellence of your company’s culture?  Are you in search of the perfect awards to highlight and elevate the narrative of your company’s culture? Well, then you should listen to this episode!!!
Show More
September 17, 2024
In a recent episode of the Culture Crush Business podcast hosted by Kindra Maples, Catherine Mattice, CEO of Civility Partners, and Danielle Pener, Principal Attorney at Alta Employment Law Workplace Investigations, collaborated to illuminate the intricate dynamics of tackling toxic workplace cultures.  Throughout their engaging dialogue, Catherine and Danielle explored the nuances of managing workplace culture, emphasizing the dual challenges of reactive responses to crises and proactive strategies for preventing them. They discussed the triggers prompting organizations to seek their expertise, ranging from public scandals to internal acknowledgments of systemic issues, underscoring the complexity of organizational dynamics. Are you looking for a little more guidance in how to tackle improving culture in a toxic workplace? This is your episode to listen to! Kindra Maples and her guests advocated for a comprehensive approach to workplace culture management, advocating for ethical leadership that prioritizes both employee well-being and organizational effectiveness.
June 25, 2024
On the “Culture Crush Business Podcast,” host Kindra Maples introduces Jonathan Bennett, an executive coach from ClearlyThen Inc., and Amy Looper, CEO of Resilient Growth. They delve into the evolving acceptance of mental health discussions in the workplace, emphasizing the importance of bridging generational gaps in leadership understanding and addressing employee needs.  During the interview, Jonathan and Amy explored the challenges of fostering psychological safety and accountability in organizations. They both acknowledge the resistance from some leaders, who often view these initiatives as peripheral to core business goals. The episode makes it clear that transforming leadership and organizational commitment is essential to creating workplaces where employees feel safe, valued, and motivated to do their best. This is a great episode to listen to if you are interested in the importance of building cultures that are safe and strong.
April 25, 2024
This episode of Culture Crush Business is a real deep dive in the space of building communities that help with growing and positive well being. Kindra deep dives into the journeys of Nathan Coury and Ryan Tomita, two entrepreneurs on a mission to build supportive communities and foster personal growth. Nathan kicks things off by sharing his insights into creating human-centered businesses that prioritize the well-being of employees, leading to remarkable retention rates and minimal staffing challenges. Then, Ryan, the brains behind Middlefinger Mantras, opens up about his struggles with mental health and how they inspired him to create safe spaces for men to find support and empowerment.  As if that wasn’t enough, Nathan and Ryan also get into the nitty-gritty of balancing masculine and feminine energies in business. They stress the importance of collaboration and connection, rather than competition, in creating thriving workplace environments. They tackle the stigma head-on and wrap things up with a powerful call to prioritize mental well-being and reach out for support when needed. This episode is a must-listen for anyone looking to cultivate a culture of care and growth in their personal and professional lives.
March 20, 2024
This episode of the Culture Crush Business Podcast explores the imperative of fostering inclusive company cultures through a fruitful conversation with Elena Joy Thurston and Gabe Hagen. The discussion underscores the need for inclusive leadership, especially with changing workforce demographics, emphasizing small changes to enhance belonging and engagement.  Additionally, the conversation delves into communication challenges in food service businesses, with Gabe using digital checklists to facilitate staff feedback. Elena advocates for non-binary thinking, emphasizing impact over intent, and both guests stress the importance of vulnerability, learning, and adaptation in creating inclusive work cultures. Overall, the episode emphasizes fostering inclusive cultures in corporate settings to attract diverse talent, focusing on communication, accountability, and continuous improvement.
February 14, 2024
This episode of the Culture Crush Business podcast is a real one- are you ready for it? This conversation includes insightful moments on personal journeys, mental health, and workplace culture. Host Kindra Maples and guest co-host Karen Nowicki dive in with guests Mathew Blades and Eric Brooker, to discuss the power of vulnerability in fostering connections and supporting employees through challenges.  They highlight the importance of initiating difficult conversations, building relationship capital, and creating empathetic workplace cultures. Hear impactful stories, like Eric Brooker’s, illustrating the significance of addressing personal struggles promptly, and gaining insights into navigating high-stakes jobs while prioritizing self-care. Join the conversation to learn how to foster resilience and empathy in your workplace today.
February 5, 2024
In the latest Culture Crush Business Podcast episode, host Kindra Maples and guest co-host James Christensen dive into the dynamic intersection of military culture, personal values, and high-performance leadership with esteemed guests Waldo Waldman and Dan Clark. The conversation weaves through a captivating exploration of resilience, identity, and the pivotal role belief plays in shaping organizational culture.  Dan, drawing from his triumph over paralysis, outlines a three-step approach to nurturing a positive culture—expanded belief, elevated expectations, and empowered behavior. He emphasizes the leader’s crucial role in instilling shared beliefs and fostering transparent communication. Waldo chimes in by stressing the significance of mutual support, admitting mistakes, and aligning with team values. The podcast’s second half delves into the art of professional speaking, emphasizing the importance of customization, embracing discomfort for growth, and the role of vulnerability in ineffective leadership. Dan and Waldo passionately advocate for leaders to connect with all levels of employees, address trust and ego challenges, and embrace a culture of continuous improvement. This riveting and enlightening episode delivers a comprehensive view of leadership, seamlessly weaving together military principles, personal narratives, and actionable advice for fostering a positive and growth-centric organizational culture. There is a take away in here for everyone!!
By Kindra Maples January 23, 2024
In this insightful episode of the Culture Crush Business podcast, the concept of culture is explored from various perspectives. Kindra Maples, sets the tone by defining culture as the shared rhythm and essence that emerges when people come together, emphasizing its pervasive influence across all aspects of life. Guests Stephen Smith and Jay Rayhons contribute their experiences in sports and business, discussing the importance of understanding and defining one's culture. The conversation deepens as Jay Rayhons shares his approach to financial work, prioritizing understanding clients' personal goals and values before delving into financial details. This emphasis on recognizing deeper values beyond monetary concerns is connected to leadership and organizational culture. The discussion expands with insights from Stephen Smith on maintaining strong connections within remote or hybrid teams, emphasizing proximity, time, and energy investment. Consistency in leadership is highlighted, drawing parallels to military training and the Ooda loop. Trust within organizations is explored, with mentions of the "Trust Factor" book and its O-factor assessment tool. The episode concludes with the guests encouraging listeners to seek the good in others, contributing positively to organizational culture. The importance of genuine inclusivity, openness, and ongoing improvement is emphasized, providing a holistic exploration of culture in the business context. A few books that were talked about in the conversation: Trust Factor: The Science of Creating High-Performance Companies by Paul J. Zak Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal , Tantum Collins Creativity, Inc. (The Expanded Edition): Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull and Amy Wallace Eleven Rings: The Soul of Success by Phil Jackson and Hugh Delehanty Extreme Ownership: How U.S. Navy Seals Lead and Win by Jocko Willink and Leif Babin A few finals thoughts to take from the conversation:  Know yourself and include others on the journey. Look for the good in someone and you will find it.
December 12, 2023
This Podcast Episode is on “from the vault.” This episode has a very personal side and connection for Kindra and her guest, Jean Brunson. In this podcast episode, Kindra dives into a candid conversation about the evolution of the podcast and its focus on improving company culture. They reflect on how Jean was the one that pushed Kindra towards a more inclusive approach, emphasizing the significance of Diversity, Equity, Inclusion, Accessibility, and Belonging (DEIAB). The conversation touches on the challenge of addressing diversity and inclusion in the workplace, acknowledging the reluctance some individuals may have in expressing their feelings or concerns due to fear of repercussions. The hosts highlight the need for safe spaces to have open conversations about diversity, recognizing the unique struggles faced by different communities. As the discussion weaves through personal experiences and the impact of diversity in various settings, it emphasizes the multifaceted nature of company culture. They share insights on how the podcast evolved to embrace a broader definition of company culture, extending beyond big corporations to encompass small businesses and diverse groups. The episode also delves into the significance of Juneteenth, tying it to the broader conversation on diversity, inclusion, and belonging. The hosts discuss the recent federal recognition of Juneteenth as a holiday and reflect on the importance of acknowledging historical events that have shaped the experiences of black communities. Throughout the episode, there is an emphasis on the power of conversations, the importance of listening, and the need to create spaces where diverse voices can be heard. Kindra and Jean share their personal growth through this journey, illustrating the transformative impact of intentional efforts to embrace diversity and foster inclusivity in both professional and personal spheres. Thank you Jean Brunson for your contribution to the growth of the Culture Crush Business and Podcast.
November 20, 2023
In our latest podcast episode, we had the pleasure of hosting Lindsay, a seasoned leader with almost 17 years of dedicated service at Desert Financial Credit Union, and Nikki, a passionate advocate for employee engagement and the driving force behind PeopleForward Network. This conversation, as the others that we have, was open, authentic and natural. The conversation led to examples of both companies leading in a human centered and people focused direction.  Lindsay highlighted the importance Desert Financial places on employee satisfaction and creating a workplace culture that empowers and values its staff. This commitment translates into exceptional service for members, where every interaction is more than a transaction. The organization focuses on connection, community, and service to others. Nikki, from PeopleForward Network, provided insights into their mission of sharing resources and insights with a global community of people-first minded leaders. From podcast production to growth consulting, PeopleForward Network collaborates with partners to make a meaningful impact on business development and marketing. These women are making waves in their industries in order to build companies with great cultures. If you are looking for examples, stories, and support for growing your company culture, then this is an episode for you to listen to.
October 27, 2023
In the modern business landscape, a company’s culture is not just an internal matter. It has evolved into a valuable asset that can significantly impact a company’s success and reputation. We know this! However, having a fantastic company culture is not enough. It’s equally crucial to communicate this culture to the broader community and potential partners. One effective way to achieve this is by partnering with experts that specialize in marketing and telling the story of your company’s exceptional culture, such as achieving recognition as one of the best places to work. Having an outstanding company culture is a remarkable achievement in itself, but it’s not enough if it remains hidden within the walls of your organization. To truly reap the benefits of a great culture, you must share it with your community, industry peers, and potential partners. Many companies face the challenge of being the best-kept secret in terms of culture because they don’t proactively communicate their strengths. We had the chance to highlight two amazing ladies from BestCompaniesAZ to talk about the importance of company culture, the benefits of telling the story of company culture, and discussing the work that led them to this space to help shine the light on other companies. BestCompaniesAZ has the expertise to craft compelling narratives around your culture, highlighting what makes your company unique and showcasing the human side of your organization. They are the cheerleaders that you didn’t know you needed! When potential partners and clients hear stories about your great company culture, they are more likely to view your organization as a desirable partner and provider of goods or services. So let’s start telling more stories about great culture! Are you a company interested in sharing the remarkable story of your outstanding corporate culture? Are you a business seeking to demonstrate to the community just how exceptional your company culture is? Do you specialize in conducting employee engagement surveys that reveal the excellence of your company’s culture?  Are you in search of the perfect awards to highlight and elevate the narrative of your company’s culture? Well, then you should listen to this episode!!!
Show More
September 17, 2024
In a recent episode of the Culture Crush Business podcast hosted by Kindra Maples, Catherine Mattice, CEO of Civility Partners, and Danielle Pener, Principal Attorney at Alta Employment Law Workplace Investigations, collaborated to illuminate the intricate dynamics of tackling toxic workplace cultures.  Throughout their engaging dialogue, Catherine and Danielle explored the nuances of managing workplace culture, emphasizing the dual challenges of reactive responses to crises and proactive strategies for preventing them. They discussed the triggers prompting organizations to seek their expertise, ranging from public scandals to internal acknowledgments of systemic issues, underscoring the complexity of organizational dynamics. Are you looking for a little more guidance in how to tackle improving culture in a toxic workplace? This is your episode to listen to! Kindra Maples and her guests advocated for a comprehensive approach to workplace culture management, advocating for ethical leadership that prioritizes both employee well-being and organizational effectiveness.
June 25, 2024
On the “Culture Crush Business Podcast,” host Kindra Maples introduces Jonathan Bennett, an executive coach from ClearlyThen Inc., and Amy Looper, CEO of Resilient Growth. They delve into the evolving acceptance of mental health discussions in the workplace, emphasizing the importance of bridging generational gaps in leadership understanding and addressing employee needs.  During the interview, Jonathan and Amy explored the challenges of fostering psychological safety and accountability in organizations. They both acknowledge the resistance from some leaders, who often view these initiatives as peripheral to core business goals. The episode makes it clear that transforming leadership and organizational commitment is essential to creating workplaces where employees feel safe, valued, and motivated to do their best. This is a great episode to listen to if you are interested in the importance of building cultures that are safe and strong.
April 25, 2024
This episode of Culture Crush Business is a real deep dive in the space of building communities that help with growing and positive well being. Kindra deep dives into the journeys of Nathan Coury and Ryan Tomita, two entrepreneurs on a mission to build supportive communities and foster personal growth. Nathan kicks things off by sharing his insights into creating human-centered businesses that prioritize the well-being of employees, leading to remarkable retention rates and minimal staffing challenges. Then, Ryan, the brains behind Middlefinger Mantras, opens up about his struggles with mental health and how they inspired him to create safe spaces for men to find support and empowerment.  As if that wasn’t enough, Nathan and Ryan also get into the nitty-gritty of balancing masculine and feminine energies in business. They stress the importance of collaboration and connection, rather than competition, in creating thriving workplace environments. They tackle the stigma head-on and wrap things up with a powerful call to prioritize mental well-being and reach out for support when needed. This episode is a must-listen for anyone looking to cultivate a culture of care and growth in their personal and professional lives.
March 20, 2024
This episode of the Culture Crush Business Podcast explores the imperative of fostering inclusive company cultures through a fruitful conversation with Elena Joy Thurston and Gabe Hagen. The discussion underscores the need for inclusive leadership, especially with changing workforce demographics, emphasizing small changes to enhance belonging and engagement.  Additionally, the conversation delves into communication challenges in food service businesses, with Gabe using digital checklists to facilitate staff feedback. Elena advocates for non-binary thinking, emphasizing impact over intent, and both guests stress the importance of vulnerability, learning, and adaptation in creating inclusive work cultures. Overall, the episode emphasizes fostering inclusive cultures in corporate settings to attract diverse talent, focusing on communication, accountability, and continuous improvement.
February 14, 2024
This episode of the Culture Crush Business podcast is a real one- are you ready for it? This conversation includes insightful moments on personal journeys, mental health, and workplace culture. Host Kindra Maples and guest co-host Karen Nowicki dive in with guests Mathew Blades and Eric Brooker, to discuss the power of vulnerability in fostering connections and supporting employees through challenges.  They highlight the importance of initiating difficult conversations, building relationship capital, and creating empathetic workplace cultures. Hear impactful stories, like Eric Brooker’s, illustrating the significance of addressing personal struggles promptly, and gaining insights into navigating high-stakes jobs while prioritizing self-care. Join the conversation to learn how to foster resilience and empathy in your workplace today.
February 5, 2024
In the latest Culture Crush Business Podcast episode, host Kindra Maples and guest co-host James Christensen dive into the dynamic intersection of military culture, personal values, and high-performance leadership with esteemed guests Waldo Waldman and Dan Clark. The conversation weaves through a captivating exploration of resilience, identity, and the pivotal role belief plays in shaping organizational culture.  Dan, drawing from his triumph over paralysis, outlines a three-step approach to nurturing a positive culture—expanded belief, elevated expectations, and empowered behavior. He emphasizes the leader’s crucial role in instilling shared beliefs and fostering transparent communication. Waldo chimes in by stressing the significance of mutual support, admitting mistakes, and aligning with team values. The podcast’s second half delves into the art of professional speaking, emphasizing the importance of customization, embracing discomfort for growth, and the role of vulnerability in ineffective leadership. Dan and Waldo passionately advocate for leaders to connect with all levels of employees, address trust and ego challenges, and embrace a culture of continuous improvement. This riveting and enlightening episode delivers a comprehensive view of leadership, seamlessly weaving together military principles, personal narratives, and actionable advice for fostering a positive and growth-centric organizational culture. There is a take away in here for everyone!!
By Kindra Maples January 23, 2024
In this insightful episode of the Culture Crush Business podcast, the concept of culture is explored from various perspectives. Kindra Maples, sets the tone by defining culture as the shared rhythm and essence that emerges when people come together, emphasizing its pervasive influence across all aspects of life. Guests Stephen Smith and Jay Rayhons contribute their experiences in sports and business, discussing the importance of understanding and defining one's culture. The conversation deepens as Jay Rayhons shares his approach to financial work, prioritizing understanding clients' personal goals and values before delving into financial details. This emphasis on recognizing deeper values beyond monetary concerns is connected to leadership and organizational culture. The discussion expands with insights from Stephen Smith on maintaining strong connections within remote or hybrid teams, emphasizing proximity, time, and energy investment. Consistency in leadership is highlighted, drawing parallels to military training and the Ooda loop. Trust within organizations is explored, with mentions of the "Trust Factor" book and its O-factor assessment tool. The episode concludes with the guests encouraging listeners to seek the good in others, contributing positively to organizational culture. The importance of genuine inclusivity, openness, and ongoing improvement is emphasized, providing a holistic exploration of culture in the business context. A few books that were talked about in the conversation: Trust Factor: The Science of Creating High-Performance Companies by Paul J. Zak Team of Teams: New Rules of Engagement for a Complex World by General Stanley McChrystal , Tantum Collins Creativity, Inc. (The Expanded Edition): Overcoming the Unseen Forces That Stand in the Way of True Inspiration by Ed Catmull and Amy Wallace Eleven Rings: The Soul of Success by Phil Jackson and Hugh Delehanty Extreme Ownership: How U.S. Navy Seals Lead and Win by Jocko Willink and Leif Babin A few finals thoughts to take from the conversation:  Know yourself and include others on the journey. Look for the good in someone and you will find it.
December 12, 2023
This Podcast Episode is on “from the vault.” This episode has a very personal side and connection for Kindra and her guest, Jean Brunson. In this podcast episode, Kindra dives into a candid conversation about the evolution of the podcast and its focus on improving company culture. They reflect on how Jean was the one that pushed Kindra towards a more inclusive approach, emphasizing the significance of Diversity, Equity, Inclusion, Accessibility, and Belonging (DEIAB). The conversation touches on the challenge of addressing diversity and inclusion in the workplace, acknowledging the reluctance some individuals may have in expressing their feelings or concerns due to fear of repercussions. The hosts highlight the need for safe spaces to have open conversations about diversity, recognizing the unique struggles faced by different communities. As the discussion weaves through personal experiences and the impact of diversity in various settings, it emphasizes the multifaceted nature of company culture. They share insights on how the podcast evolved to embrace a broader definition of company culture, extending beyond big corporations to encompass small businesses and diverse groups. The episode also delves into the significance of Juneteenth, tying it to the broader conversation on diversity, inclusion, and belonging. The hosts discuss the recent federal recognition of Juneteenth as a holiday and reflect on the importance of acknowledging historical events that have shaped the experiences of black communities. Throughout the episode, there is an emphasis on the power of conversations, the importance of listening, and the need to create spaces where diverse voices can be heard. Kindra and Jean share their personal growth through this journey, illustrating the transformative impact of intentional efforts to embrace diversity and foster inclusivity in both professional and personal spheres. Thank you Jean Brunson for your contribution to the growth of the Culture Crush Business and Podcast.
November 20, 2023
In our latest podcast episode, we had the pleasure of hosting Lindsay, a seasoned leader with almost 17 years of dedicated service at Desert Financial Credit Union, and Nikki, a passionate advocate for employee engagement and the driving force behind PeopleForward Network. This conversation, as the others that we have, was open, authentic and natural. The conversation led to examples of both companies leading in a human centered and people focused direction.  Lindsay highlighted the importance Desert Financial places on employee satisfaction and creating a workplace culture that empowers and values its staff. This commitment translates into exceptional service for members, where every interaction is more than a transaction. The organization focuses on connection, community, and service to others. Nikki, from PeopleForward Network, provided insights into their mission of sharing resources and insights with a global community of people-first minded leaders. From podcast production to growth consulting, PeopleForward Network collaborates with partners to make a meaningful impact on business development and marketing. These women are making waves in their industries in order to build companies with great cultures. If you are looking for examples, stories, and support for growing your company culture, then this is an episode for you to listen to.
October 27, 2023
In the modern business landscape, a company’s culture is not just an internal matter. It has evolved into a valuable asset that can significantly impact a company’s success and reputation. We know this! However, having a fantastic company culture is not enough. It’s equally crucial to communicate this culture to the broader community and potential partners. One effective way to achieve this is by partnering with experts that specialize in marketing and telling the story of your company’s exceptional culture, such as achieving recognition as one of the best places to work. Having an outstanding company culture is a remarkable achievement in itself, but it’s not enough if it remains hidden within the walls of your organization. To truly reap the benefits of a great culture, you must share it with your community, industry peers, and potential partners. Many companies face the challenge of being the best-kept secret in terms of culture because they don’t proactively communicate their strengths. We had the chance to highlight two amazing ladies from BestCompaniesAZ to talk about the importance of company culture, the benefits of telling the story of company culture, and discussing the work that led them to this space to help shine the light on other companies. BestCompaniesAZ has the expertise to craft compelling narratives around your culture, highlighting what makes your company unique and showcasing the human side of your organization. They are the cheerleaders that you didn’t know you needed! When potential partners and clients hear stories about your great company culture, they are more likely to view your organization as a desirable partner and provider of goods or services. So let’s start telling more stories about great culture! Are you a company interested in sharing the remarkable story of your outstanding corporate culture? Are you a business seeking to demonstrate to the community just how exceptional your company culture is? Do you specialize in conducting employee engagement surveys that reveal the excellence of your company’s culture?  Are you in search of the perfect awards to highlight and elevate the narrative of your company’s culture? Well, then you should listen to this episode!!!
More Posts
Share by: